Fiduciary Approach vs Sales-Driven Approach

  • Ginkgo Private Advisers

    Act as a trusted fiduciary, prioritizing your best interests over commissions or product sales.

  • Ordinary Advisers

    Focus on selling financial products rather than tailored wealth planning.

Proactive Approach vs Reactive Approach

  • Ginkgo Private Advisers

    Anticipate market trends and adjust strategies before challenges arise.

  • Ordinary Advisers

    React only when issues emerge, often lacking forward-thinking risk management.

Personalised Advice vs Generic Advice

  • Ginkgo Private Advisers

    Develop highly customized strategies that align with your specific goals, risk appetite, and family dynamics.

  • Ordinary Advisers

    Provide one-size-fits-all solutions with minimal personalization.

Network Approach vs Isolated Approach

  • Ginkgo Private Advisers

    Leverages deep industry expertise and a strong professional network to provide you with exclusive opportunities and well-rounded financial strategies.

  • Ordinary Advisers

    Have a narrow scope of knowledge and limited access to specialized resources, restricting the quality of advice and opportunities available.

Long-Term Relationship vs Transactional Relationship

  • Ginkgo Private Advisers

    Build a trusted, long-term partnership, regularly reviewing and adjusting strategies.

  • Ordinary Advisers

    Engage in transaction-based interactions with minimal ongoing support.

Holistic Wealth Planning vs Basic Investment Management

  • Ginkgo Private Advisers

    Look beyond investments to cover estate planning, tax optimization, risk management, and intergenerational wealth transfer.

  • Ordinary Advisers

    Focus mainly on investment selection without considering broader financial implications.

Strategy & Investment vs Strategy Only

  • Ginkgo Private Advisers

    Not only include the development of a comprehensive financial strategy but also actively get involved in the selection, management, and optimization of investments. Take a hands-on role in executing and overseeing the investment portfolio to ensure it aligns with your goals and objectives.

  • Ordinary Advisers

    Take a general approach to wealth management by emphasizing broader financial goals, risk tolerance and long-term planning without addressing investments, leaving the strategy to be theoretical and disconnected from actual wealth growth.

Alignment of Interest vs Conflict of Interest

  • Ginkgo Private Advisers

    Have their compensation and success directly tied to your success and may invest their personal funds alongside your investments.

  • Ordinary Advisers

    Stand to benefit from recommending products or services that might not be in your best interest.

Transparency vs Opacity

  • Ginkgo Private Advisers

    Maintain full transparency on the fees, investment decisions and performance, ensuring you fully understand costs, risks and value-add.

  • Ordinary Advisers

    May not fully disclose the costs, risks or structure of their financial strategies.